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Jay Myers: What Successful Shopify Storeowners Know

Jay Myers: What Successful Shopify Storeowners Know

FromThe Unofficial Shopify Podcast: Entrepreneur Tales


Jay Myers: What Successful Shopify Storeowners Know

FromThe Unofficial Shopify Podcast: Entrepreneur Tales

ratings:
Length:
45 minutes
Released:
Apr 26, 2016
Format:
Podcast episode

Description

Jay Myers is one of the co-founders of Bold Commerce. He has a long history in ecommerce and uses that to help build some of the best apps on Shopify. Currently he heads up marketing at Bold, and works very close with the product team.
With 22 apps in the app store, and a staff of one hundred, Jay Myers and the Bold Apps team has learned a lot about ecommerce.
Jay had some online retail shops that he built on the Shopify platform, but Jay wished they could do a little more for him. After all, Shopify is a brilliant, efficient, and easy to use platform for selling your goods, but Jay wanted to do more. Big surprise. He wanted to market directly to his shoppers while they were on his website and make more sales.
Lucky for Jay, Shopify allows developers to create plugins, add-ons, and applications and put them in their App store for all to use. But Jay also found that most third party developers were creating apps for managing the back end of your store and nothing really existed to help market products on the front end, help customers buy more, and help retailers sell more. So Jay called up a couple friends of his who were very well versed in eCommerce software design and pitched them the idea of building some apps for his store that they could then also put in the Shopify App Store and provide to other store owners. These gentlemen became the ownership team of the Bold Innovation Group, Shopify's leading app developer.
With tens of thousands of app installs, Jay has learned firsthand what makes some stores succeed. In this episode, we learn what separates successful stores from the rest of the pack.

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Learn:

Learn why the most successful sites have only a few SKUs.
Why the most successful stores figure out a mathematical formula on how to market.
How to turn your angriest customer into raving fans
What are the future big opportunities of ecommerce?

Links:

TUSP Exclusive: Get any Bold App free for two months
Recommended reading: Hug Your Haters
https://twitter.com/jasonnmyers
https://twitter.com/bold_commerce

Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
Released:
Apr 26, 2016
Format:
Podcast episode

Titles in the series (100)

“How's an entrepreneur like me supposed to grow my Shopify store?” That's what The Unofficial Shopify Podcast aims to answer. Discover new opportunities to grow your store from the world’s most successful Shopify entrepreneurs. Hosted by Kurt Elster, a senior ecommerce consultant and Shopify Plus Partner, The Unofficial Shopify Podcast is not authorized, endorsed, or sponsored by Shopify– It's a no holds barred discussion of ecommerce growth strategy & tactics.