People often want to establish a relationship with whom they want to work with. Our interests are actually sparked when we recognize a certain product or service is speaking directly to us. As a mental health therapist, have you ever thought about what to actually put on your social media platforms, Psychology Today, website or blog posts to warm up your ideal clients? In today’s episode, Doctor TK discusses the first of the 3-part series, which she talks about in one of her Ethics Social Media Continuing Education workshops. The KNOW, LIKE, TRUST factor series is directed to mental health therapists growing their individual or group practice from scratch. Tune in and get ready to take the first step of warming up your ideal clients! 

 

Podcast Goal: 
Get some tips on how to get your ideal clients to “know” you and what other things to consider in order to warm them up, like, and trust you


 

Episode Timeline:
What is the 3-part series focusing on? [00:50]


What is the first step to helping your clients get to know you? Doctor TK shares one of the reasons why most of her clients from the Dope Therapist Academy and elite coaching programs couldn’t reach the results they want in their business. [02:33]


Tip #1: Know who your target is. How does being detailed with your client avatar help for you to be able to speak directly to your ideal clients? Doctor TK cites an example by walking her clients through certain activities to learn what made them attracted to the services she offers [03:22]


Tip #2: Research them. What is the importance of researching the interests of your ideal clients? In Doctor TK’s case, what interests does she recognize from clients in her Branding 4 Abundance business? How does she utilize her Instagram in order to reflect the transformation she wants for her clients? [04:33]


What is the significance of knowing the presenting problems of your clients? [06:18]


Tip #3: Get Continuing Education (CE) units or training in order to serve or train your ideal clients. How important is taking a course or a class to uplevel the services that you’re offering to your clientele? [06:47]


Tip#4: Stay in your lane. How aligned are you with serving your ideal client? Doctor TK emphasizes the importance of clients seeing their transformation from your work and you manifesting their transformation beforehand. [07:51]


Tip#5: Be consistent with whom you serve. What should you think about often when producing content to your social media, website, or other online platforms? [09:16]


Take the Private Practice quiz for free to get an assessment and recommendations based on what level your business is in right now. Start or revamp the private practice of your dreams by signing up for the Dope Therapist Academy Waitlist [11:06]






 
Standout Quote from Doctor TK:
“You want to be able to identify who their client avatar is in SPECIFIC, GREAT DETAIL as possible so that you can speak directly to them.” [04:22]


“Not only does your client need to see the transformation but also you need to see the transformation for them so that you can be aligned with their vision.” [09:06]


 

Resources Mentioned:

Take Private Practice Quiz 

Get on the Dope Therapist Academy Waitlist

Join our Dope Therapist Facebook Community

Visit Doctor TK’s Amazon Store for your business and household essentials






 
Connect:
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On Pinterest: @DoctorTKPsych

On Youtube: @Doctor TK

 

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