This week on the New Music Business, our guest is Jordan Anderson who is the new talent buyer for the legendary Troubadour in West Hollywood.03:38 Why the Troubadour special and how Jordan got the gig11:34 The role of a marketing manager and director13:23 The significance of the Troubadour's size and philosophy of who to book16:57 The state of the live music industry21:45 Underplays and working directly with artists26:37 Keeping your pitch emails short and sweet31:41 Structuring shows deals34:23 The reality of being an independent venue36:55 Investigating emerging artists' streaming and social numbers41:09 How the Troubadour markets their shows45:52 Does the Troubadour have any outside promoters?47:04 Predatory pay-to-play venues in LA 54:06 Band merch cuts 57:37 What's on the horizon1:01:41 Final questionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Jordan Anderson:Website: https://troubadour.comInstagram: https://www.instagram.com/instajandsLinkedIn: https://www.linkedin.com/in/jordancandersonInstagram: https://twitter.com/thetroubadourTwitter: https://twitter.com/thetroubadourEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.