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Oprah's Drummer Madame Gandhi on Feminism, Activism, Music Video Budgets as an Indie Artist

Oprah's Drummer Madame Gandhi on Feminism, Activism, Music Video Budgets as an Indie Artist

FromThe New Music Business with Ari Herstand


Oprah's Drummer Madame Gandhi on Feminism, Activism, Music Video Budgets as an Indie Artist

FromThe New Music Business with Ari Herstand

ratings:
Length:
63 minutes
Released:
May 13, 2020
Format:
Podcast episode

Description

Today's guest is with Madame Gandhi (birth name Kiran Gandhi). She's an incredibly inspiring person, an activist, and feminist. She started her career drumming for M.I.A., Thievery Corporation, and embarked on Oprah Winfrey's Vision 2020 tour before the COVID-19 pandemic. Gandhi is also a recording artist and speaker. She also holds an MBA from Harvard University.We talk about release strategy, how she creates her music and high production value music videos as an independent artist. ---2:25 - Madame Gandhi's tour with Oprah Winfrey7:00 - Kiran getting her MBA and how she did it with her touring schedule8:50 - Kiran's Indian heritage and culture15:12 - When Kiran Gandhi came up with the name and project Madame Gandhi18:04 - What Madame Gandhi thinks an activist is19:30 - How Kiran chooses which companies/brands to work with27:15 - Switching sides: Going from employee to employer and what the responsibilities are like31:10 - How often Madame Gandhi does high production music videos31:46 - Staying healthy on the road and when you're away from home33:28 - Madame Gandhi's viral moment running the London Marathon36:27 - The 'Visions' EP's story38:04 - Madame Gandhi's creation process - is there a lot of collaboration? What DAW Madame Gandhi uses41:50 - Maintaining Gandhi's sound and why her drumming skills are vital when writing music43:33 - Gandhi's independent career and why she hasn't signed to a major label47:20 - How many shows Gandhi has performed as Madame Gandhi48:20 - The independent musician hustle - Gandhi's Instagram strategy and understanding your brand56:40 - The release strategy for Madame Gandhi and the thought process behind her methods59:30 - Remaining close to the original message of the song when creating music videos and visuals1:01:38 - What it means to Madame Gandhi to make it in the new music business---Connect with Ari’s Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_/TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Facebook: https://www.facebook.com/aristake/Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandFacebook: https://facebook.com/ariherstandConnect with Madame Gandhi:Website: https://www.madamegandhi.com/Facebook: Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Released:
May 13, 2020
Format:
Podcast episode

Titles in the series (100)

*2021 Webby Award Winner: Best Music Podcast* Ari Herstand is the best-selling author of How to Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it.To learn more follow @aristake_ and @ariherstand Visit aristake.com to join the newsletter. -- Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.