Deraj is a multi-talented artist in the hip-hop genre who stands out with his distinct style and diverse musical palette, blending alternative, hip-hop, trap, pop, and rock. Deraj's personal style and background as a brand strategist have contributed to his success, leading to features on national media outlets and opportunities to write songs for TV and film. His achievements highlight the importance of artists being bold and developing their own unique voices.No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.Topics Covered:00:00 Intro02:12 Deraj: Getting Into Sync Licensing06:26 Sync Deals Before Spotify and Apple Music09:23 Micro placements12:27 Sync Licensing: The Most Overlooked Deals13:23 Sync Deals: Building Social Equity21:34 The Harlem Sync Deal26:03 How an Artist Can Get Into Sync Licensing27:11 Indie Artists Have The Advantage in Sync Deals29:49 How To Do Sync Deals The Right Way37:38 Managing Sync Deals: How To Get The Right Deals43:19 Why Turn Down A Sync Deal47:29 Whats The Best Sync Deals51:03 Whats The Worst Sync Deals55:50 Sync Deals Gone Wrong01:00:17 Sync Deals: Breaking Artists01:04:56 How Do You Strategize Your Sync Deals01:08:41 Winning Formula For Sync MusicHOW J.R. MCKEE INDEPENDENTLY BROKE A 32-YEAR-OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:https://www.brandmannetwork.com/grammy?el=dsp