71 min listen
Stef Hamerlinck - Defining your target customer
Stef Hamerlinck - Defining your target customer
ratings:
Length:
36 minutes
Released:
Mar 23, 2020
Format:
Podcast episode
Description
We talk about:The Youtube video Audience vs Customer vs ConsumerSegmentation pyramid by WARCHow to define target market vs customer targetWhat is a perceptual target?If you liked this episode, I would really appreciate a rating on Itunes. Make sure to subscribe to the podcast to get the weekly episodes at your doorstep. If you want the deeper, juicier insights you can also subscribe to the newsletter here . This episode is sponsored by Holabrief, The go-to platform
for creative briefs. If you want to subscribe, you can use the code LTB and get a 20% discount. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit letstalkbranding.substack.com
Released:
Mar 23, 2020
Format:
Podcast episode
Titles in the series (100)
LTB 005 Aaron Pierson talks about brand strategy, customer research and disrupting the market.: In this episode I talk with Aaron Pierson, he is an Amazon best selling author, owner of brand consulting agency Vitals, podcast host and much more. We talk about brand strategy, disrupting the market, how to facilitate using lego and how to do customer research. Aaron is a branding boss and i hope you'll enjoy this value packed episode. by Let's talk branding