In this episode, we sit down with serial entrepreneur Daniel Snow. Dan is the founder of @Rap, the largest Hip-Hop account on Instagram with 4.6 million followers. Dan has also created and sold multiple e-commerce based businesses under the holding company Social Cadre, and consults for e-commerce clients at his company The Snow Agency. In this episode we discuss… How he built up @rap to 4.6M followers and what are the best ways to grow a following on Instagram What are the do’s and don'ts of shoutout campaigns What advice he has for artists looking to sell more merchandise What are certain tactics people can leverage in order to make their ad campaigns more efficient As always never hesitate to leave a review or reach out to @musicbusinesspodcast Instagram with any feedback or ideas. Thank you for listening! Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.