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Weekly News Update 11.06.20: Brown-Forman's Cheers to the Host; Starbucks push for mobile engagement; Etsy's emotional marketing strategies; This week's social media news breakdown and more!

Weekly News Update 11.06.20: Brown-Forman's Cheers to the Host; Starbucks push for mobile engagement; Etsy's emotional marketing strategies; This week…

FromRight About Now with Ryan Alford


Weekly News Update 11.06.20: Brown-Forman's Cheers to the Host; Starbucks push for mobile engagement; Etsy's emotional marketing strategies; This week…

FromRight About Now with Ryan Alford

ratings:
Length:
23 minutes
Released:
Nov 6, 2020
Format:
Podcast episode

Description

In this week's episode, Ryan and Reiley break down...Spirits company, Brown-Forman's Cheers to the Host campaign is taking off.Listen to see how Brown-Forman is bringing the party inside this holiday season and what you can take away from their marketing strategy.Visit Cheers to the Host to learn more!Starbucks pushes their mobile app.Encouraging contactless order, pick-up, and rewards.Starbucks linking social media platforms to increase mobile engagement.Etsy's marketing strategy: The power of a meaningful gift.Etsy pushes their products as a worthwhile investment vs products that are cheaply made.Listen to learn how your business can use similar emotional strategies to increase product sales.Social Media News Breakdown:LinkedIn engagement: The number of users on LinkedIn increases.Facebook: SMB shopping platforms becoming easier.How-to live stream your products.How-to engage with your community.New Snapchat tools:Snapchat users can now use their Snap cameras to find nutritional information.If you enjoyed this episode, share and subscribe! When you share the episode, tag us on Instagram @the.rad.cast for a shoutout | For more marketing tips, tricks and lifestyle motivation, follow our host on Instagram @ryanalford | Visit our website to get in touch with us and to hear more episodes theradcast.com
Released:
Nov 6, 2020
Format:
Podcast episode

Titles in the series (100)

Laugh while you learn with The Radcast, one of the most popular marketing podcasts in the US. Featuring marketing tips, trends, industry stories, and an amazing guest lineup, The Radcast is hosted by Ryan Alford a marketing influencer, entrepreneur, and CEO of digital ad agency RADICAL. Ryan interviews celebrities, influential marketers, and entrepreneurs from across the globe while adding insight and recommendations for business owners and marketers - all told through a light-hearted lens that is equal parts entertainment and education. As the name suggests, The Radcast isn't afraid to cross the boundaries of marketing, popular culture, and entertainment. The show features two weekly episode formats released on Tuesdays and Fridays. The Tuesday show is a guest interview while the Friday episode is an entertaining blend of weekly marketing news and banter between Ryan and cohost Joe Hamric, a talented writer and comedic actor. Visit www.TheRadCast.com to learn more, or follow @the.rad.cast and @ryanalford on Instagram.