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Subtle Marketing

Subtle Marketing

FromTranslation Confessional


Subtle Marketing

FromTranslation Confessional

ratings:
Length:
15 minutes
Released:
Apr 1, 2021
Format:
Podcast episode

Description

Today I'll be talking about a first-hand experience involving subtle marketing, that is, when I was able to kind of upsell my services to a long-term client when I saw a window of opportunity opening up. Check out what happened to me and keep this subtle marketing strategy in mind when interacting with clients and peers during some downtime. It's all about not overwhelming people with information about your services, nor sounding desperate during a lull. If you try too hard to sell your services, you're not showing off your skills and positioning yourself―that’s just begging for others to do the work for you when it comes to finding clients and projects.
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By the way, if you're interested in checking out "Tools and Technology in Translation," here are some links:
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Stay tuned for weekly episodes and subscribe to Translation Confessional through your favorite podcast app.
To learn more about my background as a translator and translation instructor, visit my professional website at RafaLombardino.com
Send me an email with feedback, ideas, and requests to
RLombardino@WordAwareness.com

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Released:
Apr 1, 2021
Format:
Podcast episode

Titles in the series (100)

Let's explore that side of our freelancing careers we don’t talk about too often or very openly: the struggles, the time invested into learning and improving ourselves, the ups and downs, dealing with clients, meeting deadlines, and also the little joys that make up for everything. Stay tuned for weekly episodes and subscribe to Translation Confessional through your favorite podcast app. To learn more about my background as a translator and translation instructor, visit my professional website at RafaLombardino.com and drop me a line anytime: RLombardino@WordAwareness.com