“There's a mentality, at least in Silicon Valley that says, ‘Hey, we're just going to run in like a bull in a China shop and disrupt… Disrupt, disrupt, disrupt.’ If you're a startup and you do that in this sector, you're just going to be one of a number of other companies off on the side of the road in a ditch."–Scott Ellison My HighlightsWhy is technology behind (it’s potential) (5:02)The 80s playbook (13:19)Scott’s consulting work, with some background on early-stage start ups (16:19)Why now, for building tech? (20:49)The biggest mistakes prop tech startups can make (28:13)Advice for startup founders pitching investors who may or may not understand the building industry (32:46)How the service provider challenge fits in (36:29)What the entrepreneurs of the next decade may look like (41:18)Things to look forward to in 2021 (43:14)The unique challenge and some advice for hardware innovators (46:54) You can find Scott Ellison on LinkedIn.Watch on YouTube or read on the web.Get full access to Nexus.