12 min listen
Episode 23: Best Practices for Campaign Structuring in 2021
Episode 23: Best Practices for Campaign Structuring in 2021
ratings:
Length:
56 minutes
Released:
Feb 8, 2021
Format:
Podcast episode
Description
Are you ready to implement new testing strategies in 2021? Hosts Molly Pittman and John Grimshaw give us an in-depth look at how they plan to test and optimize their ads now that there's a decline in in-platform data. John explains conversion "attribution" and gives examples of software and non-software attribution models and services. Plus, he shares the 3 key categories of his tracking strategy, as well as some best practices on what’s working now in their campaigns. YOUR ENGAGEMENT MATTERS! Here’s how you can make a difference: Subscribe to The Smart Marketer Podcast Leave us a review on Apple Podcasts Repost this episode to your social media Share your favorite episodes with a friend Tag us in your next post and use the hashtag #WeOutHere Have questions? Send us an email at support@smartmarketer.com, and don’t forget to… Serve the World Unselfishly and Profit
Released:
Feb 8, 2021
Format:
Podcast episode
Titles in the series (100)
Episode 29: 7 Tips to Break through a Work Slump: How do you get out of a work slump? Molly Pittman and John Grimshaw are joined by Ezra Firestone to discuss how they pull themselves out of creative slumps and regain their enthusiasm for work. Molly shares the 5 tips she uses to her own worklife,... by The Smart Marketer Podcast