5 min listen
Coca-Cola Buying Costa Coffee: What does this Mean for the Industry?
Coca-Cola Buying Costa Coffee: What does this Mean for the Industry?
ratings:
Length:
5 minutes
Released:
Aug 31, 2018
Format:
Podcast episode
Description
The Coca-Cola Company’s US$5.1 billion acquisition of UK coffee shop chain Costa Coffee is bold departure for the company, marking an ambitious push into both hot coffee and into directly operating away-from-home brands. In this podcast, Michael Schaefer, Euromonitor International’s Global Lead for Food & Beverage, discusses Coca-Cola’s motivations, implications for the broader drinks industry, and potential future developments.
Released:
Aug 31, 2018
Format:
Podcast episode
Titles in the series (100)
Lemon flavour sweeps over the soft drinks industry in China: In this episode of Globalcast, Euromonitor research analyst, Joy Huang, shares insight in current flavor trends in China's soft drinks industry and projects how consumer health concerns drive lemon flavored soft drinks. Learn... by Euromonitor Podcasts