7 min listen
Urban Consumers Seek Nutritional Satisfaction
Urban Consumers Seek Nutritional Satisfaction
ratings:
Length:
5 minutes
Released:
Dec 2, 2009
Format:
Podcast episode
Description
In this episode of Globalcast, Euromonitor research manager Samantha Chmelik discusses the increase in multivitamin sales among urban consumers in emerging markets, the impact on lifestyle choices and how manufacturers can capture this market.
Learn about:
Rural-to-urban consumers and their desire for multivitamins
How to educate new consumers on supplement products
Product segmentation for young urbanites and other groups
Expected growth in the sector over the forecast period
Learn about:
Rural-to-urban consumers and their desire for multivitamins
How to educate new consumers on supplement products
Product segmentation for young urbanites and other groups
Expected growth in the sector over the forecast period
Released:
Dec 2, 2009
Format:
Podcast episode
Titles in the series (100)
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