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Ep 136: AKNF - 8X ROAS and $8 Million in Sales: A Google Ads Case Study

Ep 136: AKNF - 8X ROAS and $8 Million in Sales: A Google Ads Case Study

FromDTC Podcast


Ep 136: AKNF - 8X ROAS and $8 Million in Sales: A Google Ads Case Study

FromDTC Podcast

ratings:
Length:
22 minutes
Released:
Sep 10, 2021
Format:
Podcast episode

Description

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Today we’re talking with Saul Garcia, Head of Google Ads for Pilothouse. 
He’s recently produced a case study that shows some eye-popping growth at 8X Roas and over $8MM in revenue generated for luxury watch client JBW.

Here are the 4 key areas that allowed for this growth that we discuss on the podcast:

Increase Customer Lifetime Value with Dynamic Retargeting & Display
Capture New Customers With Intent-Based Search Campaigns + RLSA
Increasing Ad Coverage While Safeguarding Branded Keywords
Opening Up YouTube To Profitable Prospecting Campaigns


Register for OX Fest'21 here 

Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
Released:
Sep 10, 2021
Format:
Podcast episode

Titles in the series (100)

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights ?? ? directtoconsumer.co