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109: TikTok for Real Estate Agents w/ Parker Pannell

109: TikTok for Real Estate Agents w/ Parker Pannell

FromMassive Agent Podcast


109: TikTok for Real Estate Agents w/ Parker Pannell

FromMassive Agent Podcast

ratings:
Length:
63 minutes
Released:
Jan 23, 2020
Format:
Podcast episode

Description

Should real estate agents be using TikTok? Gary Vee sure thinks so. And apparently, thousands of agents do too. Unless you've been living under a rock for the last 6 months, you've no doubt seen TikTok being talked about everywhere, and seen the short, creative videos shared pretty much everywhere. Spend a few minutes following real estate related hashtags on TikTok and you'll see that real estate agents everywhere are jumping onto the platform in an attempt to grow their brand. As they should! However...Real talk. Many of them are damaging their brands by acting like complete jackasses and clowns. Or equally as bad, they post the exact same boring shit on TikTok that they do on all the other platforms. Seriously, they just post the same lame listing walkthrough video on TikTok that they did on Facebook, Instagram, and YouTube... and then they wonder why "TikTok doesn't work" for them.Luckily, this week we're talking with someone who TikTok absolutely does "work" for. We're joined by Parker Pannell, a 16 year old TikTok star with 1.3 million followers, and he shares his ideas on how Realtors can be using TikTok to grow their brand and sell more homes. But Parker also tells us what not to do. As the son of a long-time Realtor in Lexington, KY, Parker has unique insight to share. Still confused as to how you, as a Realtor, can use TikTok to grow your real estate business? Awesome. Me too! I'm still trying to figure it out myself. This episode was meant as an introduction to TikTok for Real Estate Agents, so hopefully you walk away with a better understanding of how the platform works, and why it's growing so fast. Now you need to actually go watch how TikTok works. Record some videos. Play with the editor and the interface. Then when you feel ready, post some stuff. Like every other social network, TikTok is a platform that you can only learn by doing. Episode Sponsor: Easy Agent ProWebsites for Real Estate Agents - $1 First Month + Free CRM Get the Industry Syndicate mobile app iPhone: http://bit.ly/SyndicateAppleAndroid: http://bit.ly/SyndicateGoogle__________________________________Recommended Links:Wise Agent: My personal CRM - 14 Day Free Trial PLUS My Drip Campaigns:Massive Agent SocietyOur "One Agent Per Market" Coaching Program - Claim Your Market NowFollow us on InstagramThe Massive Agent Podcast is an Industry Syndicate production
Released:
Jan 23, 2020
Format:
Podcast episode

Titles in the series (100)

The Massive Agent Podcast for real estate agents and mortgage loan officers, hosted by Dustin Brohm, is a real estate marketing podcast. Realtors and Mortgage Lenders get actionable lead generation tips and strategies to bring in more leads and sell more homes. Real estate agents and loan officers will learn everything they need on Facebook Ads, Instagram Stories, Snapchat, Sphere of Influence (SOI), Zillow and Realtor.com leads, blogging, client appreciation ideas, podcasting, Alexa flash briefings, video marketing, 360º video, virtual open houses, Facebook Live, YouTube video, direct mail, personal branding, door knocking, hosting your own show, cold calling, and creating a media company that happens to sell real estate.This is a real estate marketing podcast, with the primary goal of helping you take YOUR real estate business and real estate marketing systems to the next level. Here you'll get equal parts ideas and real world execution. As a prominent personality in the real estate marketing space, Dustin Brohm is able to distill these ideas, tips, and strategies down so they can be grasped by real estate pros of all experience levels. As you'll hear Dustin say often, "if he can do it, YOU can do it!". Massive Agent is a real estate education brand created by Dustin Brohm to effectively help real estate professionals to see success in their businesses. Massive Agent offers Facebook Ads coaching, general coaching for Realtors, and coming soon, online courses on mastering Facebook Ads and other marketing strategies.Dustin Brohm is a Realtor in Salt Lake City, Utah and the Founder of Search Salt Lake, his own real estate media company brand and team. Dustin has spoken at Gary Vee's Agent 2021 event. He's an Inman speaker and contributor, a blogger, speaker, host of a local show called Salt Lake Insider, and a non-real estate media company by the same name, SaltLakeInsider.com. His work has been published on prominent real estate sites like the Zillow blog, HousingWire, RISMedia, HomeLight, Realtor.org, Inman, RESAAS, Adwerx, Zurple, and more. *Founding Member of the Industry Syndicate, Real Estate's Media Network