Benton Crane talks with RedHead Wine Founder & CEO Marisa Sergi. Learn about the accidents and inspiration that led Marisa to becoming an entrepreneur and hear her advice for other first-time entrepreneurs on developing a product and evolving a brand.00:31 - Majoring in wine and accidentally starting a wine company04:07 - The benefits of using your personality as a product brand06:17 - Setbacks and the art of winemaking and entrepreneurship11:12 - The creative process and how to break into a mature market14:45 - Tips for developing an honest, organic, structured brandTo see what else Marisa is up to, follow her on LinkedIn, Instagram, Facebook, or Twitter.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Marisa here:https://redheadwine.ushttps://www.linkedin.com/in/marisasergihttps://www.instagram.com/MarisaSergihttps://www.facebook.com/marisa.sergihttps://twitter.com/marisasergi