38 min listen
The Insane Power of Pricing, Brand and Psychology
FromeCommerce Fuel
ratings:
Length:
44 minutes
Released:
Sep 2, 2022
Format:
Podcast episode
Description
Do you understand why your customers buy? This week, we’re running a replay of one of the more interesting episodes from the last year with Charles Burdett of PipDecks.com, which is a suite of card decks that helps people do anything from brainstorming creative workshop ideas and improving their storytelling to designing more innovative products. What makes PipDecks.com particularly interesting is how Charles was able to take a product that has a very low cost of goods and sell it at incredibly high prices. You’ll learn how his positioning and his branding have been the secret to selling the decks based on their value rather than on their physical worth. He also shares the one question we should all be asking our customers to understand why they buy, as well as how to overcome the mindset block that most entrepreneurs will grapple with at some point. You can find show notes and more information by clicking here: https://bit.ly/3QVnnce Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
Released:
Sep 2, 2022
Format:
Podcast episode
Titles in the series (100)
Ep #6: Manufacturing, Partnerships, and Debt with Dan Andrews: Dan Andrews is a man of many machines. He runs two eCommerce stores - Modern Cat Designs and The Portable Bar Company - and runs several other successful businesses. He has put together one of the most highly touted business shows in iTunes called The ... by eCommerce Fuel