45 min listen
Lobbyist-Turned-Writer Discusses Scaling Businesses With Sales Copy
FromAffiliated: ClickBank‘s Official Affiliate Marketing Podcast
Lobbyist-Turned-Writer Discusses Scaling Businesses With Sales Copy
FromAffiliated: ClickBank‘s Official Affiliate Marketing Podcast
ratings:
Length:
24 minutes
Released:
Jul 8, 2022
Format:
Podcast episode
Description
Brett Kaufman discusses optimizing copy to better serve clients' high-scale businesses by focusing on the crucial elements of storytelling. Among the topics Thomas McMahon and Brett cover is how he and his colleagues at Wellspring Media research the hopes, dreams, and fears of a potential audience that then translate into an accumulation of wins throughout the funnel.
Wellspring Media is a funnel optimization agency specializing in copywriting. Previously, Brett worked with AIPAC in bipartisan pro-Israel lobbying for five years where he grew his sales skillset.
Find Brett on Facebook, or follow him on Instagram: @brettkaufman26
Wellspring Media is a funnel optimization agency specializing in copywriting. Previously, Brett worked with AIPAC in bipartisan pro-Israel lobbying for five years where he grew his sales skillset.
Find Brett on Facebook, or follow him on Instagram: @brettkaufman26
Released:
Jul 8, 2022
Format:
Podcast episode
Titles in the series (100)
Recruiting The Rare and Elusive Super Affiliate: Super affiliates are the cool guy at the party. Everyone wants to talk to them. They are rare and good ones EXTREMELY sought after. But how do you even start the conversation with a super affiliate? Is your business even ready for that kind of traffic? ... by Affiliated: ClickBank‘s Official Affiliate Marketing Podcast