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40: Rum Myths, Misconceptions, and Marketing-Speak - Volume 1

40: Rum Myths, Misconceptions, and Marketing-Speak - Volume 1

FromThe Rumcast


40: Rum Myths, Misconceptions, and Marketing-Speak - Volume 1

FromThe Rumcast

ratings:
Length:
56 minutes
Released:
Nov 14, 2021
Format:
Podcast episode

Description

In this episode, we begin a conversation on the myths, misconceptions, and “marketing-speak” that create confusion in the rum category. From the all-too-common “rum is sweet” to eyebrow-raising marketing claims, we bounce around a variety of the stuff we’ve heard a lot lately and discuss what fuels it.
Released:
Nov 14, 2021
Format:
Podcast episode

Titles in the series (100)

Explore the world of rum by hearing from the people who are shaping it.