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114. Stressed and Overcommitted? Tips to Tackle Planning Fallacy, a behavioral economics foundations episode

114. Stressed and Overcommitted? Tips to Tackle Planning Fallacy, a behavioral economics foundations episode

FromThe Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics


114. Stressed and Overcommitted? Tips to Tackle Planning Fallacy, a behavioral economics foundations episode

FromThe Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

ratings:
Length:
36 minutes
Released:
Aug 21, 2020
Format:
Podcast episode

Description

Today, we are going to be digging in on a particular aspect of optimism bias called the planning fallacy. Essentially, we humans are pretty much doomed with underestimating how much something will cost or how long it will take, even if we have evidence showing otherwise. This is why projects like the Big Dig come in years late and billions of dollars over budget, or why you constantly have a to-do list more ambitious than can actually be completed.  In today’s episode, Melina will spend a little bit of time telling you about how it works and what studies have found, as well as tips for overcoming this bias (and let me tell you, this is one of my personal biggest challenges so these are tips I can provide from experience!)  Show Notes: [00:53] Essentially, we humans are pretty much doomed with underestimating how much something will cost or how long it will take, even if we have evidence showing otherwise. [03:02] I’m a big victim to planning fallacy. As an ambitious and optimistic person, I am confident I can do things quickly and perfectly each time, and I am prone to underestimate how long something will take me to complete. [03:42] I’ve been able to identify this tendency in myself. Understanding planning fallacy helps me adapt and do better in practice than I would naturally. [05:10] We fall victim again and again because success is so much easier to imagine the successful scenario than the failure. [07:26] Melina shares about the Big Dig in Boston, Seattle viaduct project and Sydney Opera House.  [08:57] It is important to know that planning fallacy is more than mere procrastination. Having deadlines doesn’t necessarily help either because people are expecting things will go smoother than they will and aren’t planning to fail. [10:34] The focusing illusion shows us that as you look at or consider something, it feels like it is more important than it really is. Fundamental attribution error is about when you attribute external or internal motivation onto a situation incorrectly. [12:22] You have that optimism bias saying you have learned from your past projects and this is really similar to the project you did for XYZ company so you can capitalize on some of that work so that internal dialogue and story of your own skill is played up. [13:03] Your brain likes to think it is constantly getting better, so it feels good to predict you will be faster than before. [13:49] When you don’t plan for those external pieces and factor them into your time budget, you are falling victim to planning fallacy. [13:59] One helpful option is to have people determine their timing as if a coworker was taking on the project. If you were to consider the coworker you will have less of the intrinsic stuff and can see the external pieces a little more clearly. Especially if you choose a coworker who you think is slower than you. [14:55] Ather brain trick to watch out for is bikeshedding, where your brain will look for smaller things to work on and make you think you need to do those in this exact moment and you can’t work on the thing you really should be working on until this other thing is complete. [15:34] This may mean planning for breaks to give your brain a little bikeshedding treat to keep working. [18:17] My advice: to plan your day’s commitments using the worst-case scenario. [19:35] One of my suggestions to stay on task and keep my brain organized is using a Time Timer. [20:09] I want to stress that your brain is going to tell you that you don’t need to do this. That you don’t need as much time as other people or that you won’t get distracted. That is the optimism bias and planning fallacy talking. [20:54] Every task can be sorted by whether it is urgent or important and falls into one of four quadrants (check your freebie worksheet to try it out). [22:08] Planning for distractions will help you keep to your projected timelines and overcome planning fallacy. [24:23] Narrowing your goals and priorities to what matters and being present wh
Released:
Aug 21, 2020
Format:
Podcast episode

Titles in the series (100)

Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.