With excitement allow me to introduce to you today's guest, Sue Bette. Sue Bette is the founder and head coach of Bluebird Hospitality, a Vermont-based company focused on creating community and joy through food and gathering experiences. Founded in 2009, Bluebird Hospitality has been recognized by the James Beard Foundation, with Bluebird Tavern nominated as one of the Best New Restaurants in 2010, and the Food Network, with Bluebird Barbecue, featured on Diners, Drive-Ins, and Dives. In her current role, Sue is involved in crafting the company culture, shaping the design and artistic direction, and innovating for future growth opportunities. Today’s feature affiliate: Bentobox. In need of a restaurant website? Click this link to find out why so many of my guests use Bentobox! Show notes… Calls to ACTION!!! Join Restaurant Unstoppable Network and get your first 30 days on me!  Connect with my past guest and a community of superfans. Subscribe to the Restaurant Unstoppable YouTube Channel Join the private Unstoppable Facebook Group Join the email list! (Scroll Down to get the Vendor List!) Favorite success quote or mantra: Let go of the oars In this episode with Sue Bette we will discuss: History Education/coaching Learning what "health food" actually means Restaurant reviews Educating through food Restaurant accolades Vulnerable leadership Today's sponsor: At Popmenu, we know that in today’s world, a great hospitality experience usually begins online. Keeping the conversation with guests going beyond the meal also requires simple, powerful, fun technology capable of expression through all kinds of channels. Our team takes pride in helping restaurants put their best foot forward digitally so they can focus on what they do best. We think PDF menus are super boring, we believe 3rd party platforms have had too much say in how consumers find their next dining experience and we deeply feel that sharing your beautiful menu doesn’t have to be so difficult, time-consuming and expensive. As a listener of the Restaurant Unstoppable, you'll receive $100 off your first month of Popmenu! 7shifts is a modern labor management platform, designed by restaurateurs, for restaurateurs. Effectively labor management is more important than ever to ensure profitability and restaurant success. Trusted by over 400,000 restaurant professionals, 7shifts gives you the tools you need to streamline labor operations, communicate with your team, and retain your talent. Best of all 7shifts integrates with the POS and Payroll systems you already use and trust (like Toast!) turning labor into a competitive advantage for your business. Restaurant Unstoppable members get 3 months, absolutely free. Knowledge bombs Which "it factor" habit, trait, or characteristic you believe most contributes to your success? Focus on the good What is your biggest weakness? Trying to please everyone What's one question you ask or thing you look for during an interview? Is this person oriented to be helpful to others What's a current challenge? How are you dealing with it? Rebuilding after the pandemic Share one code of conduct or behavior you teach your team. Courtesy, please, thank you What is one uncommon standard of service you teach your staff? Don't point, bring people top where they are trying to go What's one book we must read to become a better person or restaurant owner? Tao Te Ching: A new English Version by Lao Tzu, translated by Stephen Mitchell GET THIS BOOK FOR FREE AT AUDIBLE.COM  What's one piece of technology you've adopted within your restaurant walls and how has it influence operations? Plate IQ Slack What is one thing you feel restaurateurs don't do well enough or often enough? Take time to take care of themselves Name one service you've hired. Ian Bishop Imagery If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the excep