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    CDPs And The Lack Of Data In Africa -- Oti Ukubeyinje // Terragon Limited

    CDPs And The Lack Of Data In Africa -- Oti Ukubeyinje // Terragon Limited

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

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    CDPs And The Lack Of Data In Africa -- Oti Ukubeyinje // Terragon Limited

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

    ratings:
    Length:
    16 minutes
    Released:
    Oct 5, 2021
    Format:
    Podcast episode

    Description

    Oti Ukubeyinje, VP of product marketing and growth at Terragon Group, continues the chat about marketing in Africa. Digital marketing is based on data. So how can you effectively target in a marketplace that’s lacking in data? Today, Oti talks about CDPs and the lack of data in Africa. Show NotesConnect With:Oti Ukubeyinje: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
    Released:
    Oct 5, 2021
    Format:
    Podcast episode

    Titles in the series (100)

    The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.