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Automating the Marketing & Sales Handoff -- Marwa Greaves // Hubspot

Automating the Marketing & Sales Handoff -- Marwa Greaves // Hubspot

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Automating the Marketing & Sales Handoff -- Marwa Greaves // Hubspot

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
20 minutes
Released:
Aug 19, 2021
Format:
Podcast episode

Description

Marwa Greaves, director of marketing and global messaging at Hubspot continues the discussion on how to build an effective marketing fly trap. Having a bot on your website is just the first step. You also need to ensure that your prospects don’t just get led to a dead end. Today, Marwa talks about how to automate the marketing and sales hand-off. Show NotesConnect With:Marwa Greaves: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Aug 19, 2021
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.