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    Performance Marketing In The Influencer World -- Shane Austrie // Silicon Valley Consulting

    Performance Marketing In The Influencer World -- Shane Austrie // Silicon Valley Consulting

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

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    Performance Marketing In The Influencer World -- Shane Austrie // Silicon Valley Consulting

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

    ratings:
    Length:
    17 minutes
    Released:
    Jun 1, 2021
    Format:
    Podcast episode

    Description

    Shane Austrie, CEO of Silicon Valley Consulting talks with Ben about our current online marketplace. In light of the recent IOS 14.5 update, what is the role of performance marketing in today’s influencer world? As a MarTech and AdTech consultant, Shane gives his take on the cyclical nature of advertising and where marketers are positioned today. Can performance marketing really help you with more than just awareness? Show NotesConnect With: Shane Austrie: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
    Released:
    Jun 1, 2021
    Format:
    Podcast episode

    Titles in the series (100)

    The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.