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Eye Tracking Applications for Marketing Research-- Mike Bartels // Tobii Pro

Eye Tracking Applications for Marketing Research-- Mike Bartels // Tobii Pro

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Eye Tracking Applications for Marketing Research-- Mike Bartels // Tobii Pro

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
16 minutes
Released:
Sep 20, 2020
Format:
Podcast episode

Description

Today we rebroadcast our conversation with Mike Bartels, Director of Marketing Research and User Experience at Tobii Pro, which helps businesses, researchers, and other professionals gain quality insights into human behavior with world-leading eye tracking, hardware analysis, software, and research consultancy services. In part 2 of our conversation, we discuss eye tracking applications for marketing research.  Show NotesConnect With: Mike Bartels: Website // LinkedIn The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Sep 20, 2020
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.