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Why Is Marketing in China Different Than the US -- Francis Bea // 11 International

Why Is Marketing in China Different Than the US -- Francis Bea // 11 International

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Why Is Marketing in China Different Than the US -- Francis Bea // 11 International

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
20 minutes
Released:
Mar 28, 2020
Format:
Podcast episode

Description

Today we're rebroadcasting our conversation with Francis Bea, Founder and Managing Director of Eleven International, which is a cross-border marketing and communications firm for VC-funded robotics, AI, and blockchain companies. In part 1 of our conversation, Francis is going to tell us about how the cultural differences between the United States and China create common problems and how companies that are trying to expand across borders tackle them. Show NotesConnect With:Francis Bea: Website // Linkedin // TwitterThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Mar 28, 2020
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.