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The Best Book I've Read On Branding with Patrick Hanlon

The Best Book I've Read On Branding with Patrick Hanlon

FromB2B Growth


The Best Book I've Read On Branding with Patrick Hanlon

FromB2B Growth

ratings:
Length:
43 minutes
Released:
Jan 4, 2022
Format:
Podcast episode

Description

In this episode, Dan Sanchez talks with Patrick Hanlon about his book Primal Branding and how it has changed the way Dan approaches branding for companies, products, and people. 
It provides a clear framework on how to inject meaning and weight into your brand so that it can be more than a logo.
Released:
Jan 4, 2022
Format:
Podcast episode

Titles in the series (100)

A daily podcast for B2B marketers. 4 million downloads and over 2,000 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.