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147: Jackie Huba - Business Lessons from Lady Gaga

147: Jackie Huba - Business Lessons from Lady Gaga

FromThe Self-Employed Life


147: Jackie Huba - Business Lessons from Lady Gaga

FromThe Self-Employed Life

ratings:
Length:
40 minutes
Released:
Apr 27, 2016
Format:
Podcast episode

Description

You better believe it! Lady GaGa knows how to build customer
loyalty with values and meaning. Beyond her exceptional ability to
stand up and stand out, Lady GaGa gets how to step way outside of
what is to create something new and exciting consistently. Today
we’re talking about how Lady Gag turns followers into fanatics.
Jackie Huba is a keynote speaker and the author of three books
on customer loyalty: Monster Loyalty: How Lady Gaga Turns Followers
into Fanatics, Creating Customer Evangelists: How Loyal Customers
Become a Volunteer Sales Force and Citizen Marketers: When People
are the Message.
Jackie is a Forbes.com contributor, writing about customer
loyalty and word of mouth marketing. A TEDx speaker, who's work is
featured in the Wall Street Journal, the New York Times,
BusinessWeek, and Advertising Age. She is an 11-year veteran of
IBM, resides in Austin, Texas and as you'll hear an exceptional
communicator.
Highlights -
Leading with values
Building customer loyalty
The 80/20 rule reinterpreted
Inspiring your marketing creativity
Making your customers feel like rock stars
Resources -
Free Webinar: I'll be sharing how to leverage your creative side
and use it as an advantage in business. Join me for my free
webinar, How To Succeed In Business When You're Marketing Yourself
and Your Talent. Register here[cwwebinar.com] or text warrior to
number 33444 to unleash your creative thinking to propel your
business forward.
Getting your point across in business can be tricky. Grammarly
uses a browser extension to check your text for spelling and
grammatical errors anytime you write something online to help you
avoid mistakes in comments, tweets, and status updates. Get access
to your own personal editor 24/7! http://tr.grammarly.com/SHQD
Regain time and transform your commute, workout or chores into
fun, productive ME TIME! Audible books are offering a free audio
book, try it, like it and stay or cancel and keep your free Audible
book. Go to http://www.audibletrial.com/Warrior
Guest Contact -
Website: http://jackiehuba.com/
Twitter: https://twitter.com/jackiehuba
Facebook: https://www.facebook.com/JackieHubaAuthor/
LinkedIn: https://www.linkedin.com/in/jackiehuba
Books: Monster Loyalty:
How Lady Gaga Turns Followers into Fanatics
http://amzn.to/1Vwtl3J
Creating Customer Evangelists: How Loyal Customers Become a
Volunteer Salesforce http://amzn.to/1VU99Zu
Citizen Marketers: When People Are the Message by Jackie Huba,
Ben McConnell
http://amzn.to/1MSN3UF
Mentions -
Poke the Box: When Was the Last Time You Did Something for the
First Time? http://amzn.to/1WlD8Zb Seth Godin
Steelers Fan Club of Austin
https://www.facebook.com/SteelersAustin/
Taylor Swift http://taylorswift.com/
Maker's Mark https://www.makersmark.com/
Are YOU a Creative Warrior? Find out and take the Creative
Warrior Assessment for FREE ($10Value)
Lady Trinity Warrior
Quote - “Today obscurity is the enemy.”
Released:
Apr 27, 2016
Format:
Podcast episode