The skill set for building an effective team is WAY different than the skills needed for marketing and sales. For one, you have to learn how to become a true LEADER. So the two key questions to ask yourself are 1. Who do you have to become to lead a great team? And 2. What are the critical strategies you need to implement to get your team onboard to follow your vision? Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Russell Brunson: What's up, everyone? This is Russell, welcome back to the Marketing Secrets Podcast. Today's episode, we're going to be talking about building a team. How do you do it? What are the pitfalls? What are the pros, the cons? And some of the things that I learned along the way. Hopefully this'll help you as you're building out your team to be able to do whatever it is you're trying to do in your life. Whatever your mission, whatever your goal, whatever the business you're trying to build. I hope that this episode will help you as you're thinking through it, to help you to build the team that's going to get you to the finish line. So with that said, I'm going to cue up the theme song. We come back, you have a chance to listen in on a cool interview, talking about how to build your team. What's up, everybody? Welcome back to the Marketing Secrets Podcast, I'm here today with Josh Forti and we've been having fun today. The last two episodes- Josh Forti: We have. Russell: We recorded went longer, but- Josh: It's been fun. Russell: I think they've been fun. So today will be a little bit shorter episode, but it's something that, again, Josh brings things that I don't ever really typically talk about. So it's been fun to talk about some of the stuff like I think about, but I've never really verbally shared. So do you want to set up what we were talking about today? Josh: Yeah, for sure. Yeah, so very specifically here, I want to focus for you specifically. The question is, well, leadership and team building, what are some of the biggest shifts around building a team and becoming a leader? Because as someone who built a team myself that failed miserably, it wasn't that we hated each other, but it's just like, it was chaos. When you're trying to manage like six or seven different people and they're all like contracting everywhere. And now I'm like kind of going back and rebuilding. And I'm building it right and I have full-time people that we're bringing in and going. And it's like, man, the skillset of making money, the skillset of being a marketer is way so totally different- Russell: Yeah. Josh: Than building a team. And even being like the attractive character and building a following, like building a following is a completely different skillset than it is of growing a team and being a leader and things like that. And so I guess like two part is number one, who did you have to become? And like, secondly, what are like some of the hacks, tips, or I know you like secrets. So what are some of the secrets that you use to build a team and really like sell them on the vision and like really make sure that they were thriving in that role? Russell: Cool. So I want to just second what you said, building a team is way different than all the other things. And I've struggled over the years. I have an amazing team, as you guys know, if you've seen everything. And I wouldn't say most of it's because of my own doing, I'll talk about some of the stuff I've learned along the way. But it's a different skillset. And I think making money is an easier skill, I think creating a movement of people that are following you is different. I always tell people, like I'm such a good leader and communicator to like my tribe and I'm not as good to my internal team. It's interesting. And so a couple things that I'll share again, I don't have this perfect. And if you ask people on my team, like Russell's not perfect at this because