"Apples to Apples meets Shark Tank" in SideHustle, the party game for entrepreneurs. After a successful crowdfunding campaign, the team behind the game is looking for ways to raise awareness and stand out on the crowded Amazon marketplace. In this coaching episode, you'll meet co-founders Darby Rollins and Tomer Soran, who (along with a 3rd co-founder, Tim Palladino) are looking for some ways to expand on the initial traction and grow a brand in the "productive play" space. To help out with this one, I enlisted Side Hustle Show alumni and e-commerce and branding pro, Scott Voelker.  Full show notes