Can our brains really unlearn something we spent so long teaching them? Why, when we know something is harming us and we need to remove it from our lives, do we pine over it for so long? On today’s episode, Annie Grace answers a question from Francesca whose biggest obstacle is her memory of how alcohol tastes. Francesca uses mindfulness to remember where one sip of wine will lead but asks, “Is that the only thing to do or is there another strategy that I can employ?" Have you tried The Alcohol Experiment? Okay, if not, drop everything and go to thisnakedmind.com/experiment. This free 30-day challenge is designed to interrupt your patterns and put you back in touch with the best version of you. You remember, it was that version of you that’s living your most joyful life, the version that doesn’t need alcohol to relax or to have a good time, and is having more fun than ever. Again, this is a totally free challenge that will change everything for you. So learn more and join me 100% free at thisnakedmind.com/experiment. And as always, rate, review, and subscribe to this podcast, as it truly helps the message reach somebody who might need to hear it today. Episode Links: The Subtle Art of Not Giving a F*ck by Mark Manson