As a business owner, you have to create a business brand. A personality that resonates well with your customers. During this episode, Fabian Geyrhalter shares with us just how to do so and offers some valuable insights from his book, Bigger Than This: How to Turn Any Venture Into an Admired Brand. Listen and learn […] The post TSE 768: How To Develop An Effective Brand Personality That Sells appeared first on The Sales Evangelist.