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The Simple Business Model Used to Build a $2.4 Million Business

The Simple Business Model Used to Build a $2.4 Million Business

FromShopify Masters


The Simple Business Model Used to Build a $2.4 Million Business

FromShopify Masters

ratings:
Length:
56 minutes
Released:
Jul 23, 2019
Format:
Podcast episode

Description

Colin Macintosh turned the end of a tech startup career into a new beginning for building his own brand.
Built on a cheeky pun, Sheets & Giggles grew from a simple business model of offering sustainable and comfortable bedding directly to consumers into a brand that's projecting $2.4 million in sales this year.
In this episode of Shopify Masters, you'll learn from Colin Macintosh of Sheets & Giggles on how he builds a successful crowdfunding campaign and found his niche with eucalyptus lyocell sheets.
For more information on Colin Macintosh, Sheets & Giggles, and show notes: https://www.shopify.com/blog/sheets-and-giggles-business-model
Tune in to learn

The business model you should follow to improve your chances of success
How they created an 11,000 subscriber email list before launching
Why a completely unrelated Reddit post drives them traffic and sales
Released:
Jul 23, 2019
Format:
Podcast episode

Titles in the series (100)

Shopify Masters is an official Shopify podcast where successful entrepreneurs and experts share their experience and inspirational stories. Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!