39 min listen
RetailCraft 07 - "Love, comma" - in conversation with Sienne Veit of John Lewis and Alexandre Meerson of Meerson.
FromRetailCraft - digital retail, ecommerce and brands - Retail Podcast
RetailCraft 07 - "Love, comma" - in conversation with Sienne Veit of John Lewis and Alexandre Meerson of Meerson.
FromRetailCraft - digital retail, ecommerce and brands - Retail Podcast
ratings:
Length:
46 minutes
Released:
Jan 21, 2019
Format:
Podcast episode
Description
Sienne Veit, (Director, Digital at John Lewis) and Alexandre Meerson (founder of the eponymous Meerson brand) join us the studio to chat over a range of topics - although we keep coming back to love!
Sienne's role covers a very wide brief and is central to John Lewis' drives to be a multichannel, digitially-enabled, customer-centred business. We learn about the role, and the John Lewis approach to innovation, plus the role of digital in the UK's favourite retailer.
Alexandre then takes us on a creative and commercial journey - a rare and privileged insight into the founding of a brand, the obsession with design and experience, and how to grow a brand that was born digitally yet is rooted in the personal and the exceptional.
Run time: 45 minutes.
Information:
Sienne Veit: https://www.linkedin.com/in/sienneveit/ and www.johnlewis.com
Alexandre Meerson: https://www.linkedin.com/in/meerson/ and http://www.meerson.com/
Jamie Merrick: https://www.linkedin.com/in/jamiemerrick/
Ian Jindal: https://www.linkedin.com/in/ianjindal/ and www.twitter.com/ianjindal
Recorded on location in London, UK at Spiritland Studios. Episode photo credit: Ian Jindal.
Sienne's role covers a very wide brief and is central to John Lewis' drives to be a multichannel, digitially-enabled, customer-centred business. We learn about the role, and the John Lewis approach to innovation, plus the role of digital in the UK's favourite retailer.
Alexandre then takes us on a creative and commercial journey - a rare and privileged insight into the founding of a brand, the obsession with design and experience, and how to grow a brand that was born digitally yet is rooted in the personal and the exceptional.
Run time: 45 minutes.
Information:
Sienne Veit: https://www.linkedin.com/in/sienneveit/ and www.johnlewis.com
Alexandre Meerson: https://www.linkedin.com/in/meerson/ and http://www.meerson.com/
Jamie Merrick: https://www.linkedin.com/in/jamiemerrick/
Ian Jindal: https://www.linkedin.com/in/ianjindal/ and www.twitter.com/ianjindal
Recorded on location in London, UK at Spiritland Studios. Episode photo credit: Ian Jindal.
Released:
Jan 21, 2019
Format:
Podcast episode
Titles in the series (49)
RetailCraft 02 - Sarah Stagg of The Rug Company and the 2018 IREU Top500: A half hour's discussion on the people behind the performance in multichannel retail. Sarah Stagg, Director of Digital at The Rug Company, joins Ian Jindal in the studio, along with Martin Shaw, Head of Research at RetailX, Emma Herrod, Editor of Intern... by RetailCraft - digital retail, ecommerce and brands - Retail Podcast