49 min listen
Episode 59: International UX with Joe Leech
Episode 59: International UX with Joe Leech
ratings:
Length:
57 minutes
Released:
Apr 28, 2017
Format:
Podcast episode
Description
How do you introduce your software into a foreign market? How do you even make an informed decision about it? Our guest today is Joe Leech, UX and product consultant, and the author of Psychology for Designers. He has run research and design projects in 38 countries, and happy to share his experience — peppered with stories and amazing facts. You'll learn why international UX goes way beyond translation, how to approach new countries, why some markets are particularly challenging, and how to do research when your customers speak a different language.
Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.
Show Notes
Fiverr — good place to find a native speaker for small affordable jobs
Booking.com — great example of dealing with countries and currencies
How to write content for an international audience — Joe's article on writing for non-native English speakers
Joe's website
Download Joe's free book: Psychology for Designers
Follow Joe on Twitter: @mrjoe
Today's Sponsor
This episode is brought to you by Balsamiq Mockups — a “low-fidelity" wireframing tool. Basically it’s like sketching on a notepad or a whiteboard, but on the computer. The idea is to get THE STRUCTURE of your user interface idea down BEFORE you start coding or sweating the details in Photoshop. Try it free for 30 days at balsamiq.com.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.
Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.
Show Notes
Fiverr — good place to find a native speaker for small affordable jobs
Booking.com — great example of dealing with countries and currencies
How to write content for an international audience — Joe's article on writing for non-native English speakers
Joe's website
Download Joe's free book: Psychology for Designers
Follow Joe on Twitter: @mrjoe
Today's Sponsor
This episode is brought to you by Balsamiq Mockups — a “low-fidelity" wireframing tool. Basically it’s like sketching on a notepad or a whiteboard, but on the computer. The idea is to get THE STRUCTURE of your user interface idea down BEFORE you start coding or sweating the details in Photoshop. Try it free for 30 days at balsamiq.com.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.
Released:
Apr 28, 2017
Format:
Podcast episode
Titles in the series (100)
Episode 3: Introducing Kai Davis: In this episode we meet Kai Davis, who'll be co-hosting a whole new podcast season here at UI Breakfast. We learn about the early years of his career, what he did in college, and how he ultimately nailed his positioning as the outreach consultant. Kai also shares his product aspirations and gives us an overview of his current projects. by UI Breakfast: UI/UX Design and Product Strategy