Building a Team for Your Online Business
Welcome to the 23rd episode of the Food Blogger Pro podcast! These numbers are getting pretty big... in just 3 more episodes that means we'll have been making podcast episodes for half a year! So crazy. On to the episode!
This week, Bjork had a conversation with Melissa Lanz, the CEO and founder of The Fresh 20, a meal planning service. They talk a little bit about what her business does, and a LOT about how her business does it.
Melissa Lanz wasn't always an entrepreneur. In fact, she started out as a "miserable, but comfortable" corporate worker making well over $100k per year. So she started her own business - and it grew to the point that she simply couldn't do it all on her own.
So, she hired some help. And in the years since, she's become a master at hiring, firing, running her online business, and helping others do the same.
In this awesome interview, Melissa shares:

What her husband said that helped her change her direction in life to pursue her own business
How she afforded to quit her job and pursue her own business full time
Where she found the time to start her new venture
How she perfected her product using friends' feedback
When she realized she needed to hire someone, and where she found help
How systematizing the team's work allowed the Lanz family to take a 5 week vacation last year
How giving team members authority made sure all bases were covered
How to determine whether your hires should be employees or contract labor

Resources:

The Fresh 20
Zendesk
Jing Screen Capture Tool
BaseCamp
Infusionsoft
Melissa Lanz & Co
service@melissalanz.com
foodbloggerpro.com/one

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
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