Welcome to episode 66 of the Food Blogger Pro podcast! In this episode, Bjork talks with Alana Woolley and Lindsay Ostrom about creating awesome recipe videos for Pinch of Yum. We’ve all heard it: video is the new thing. If you want to grow an audience quickly, if you want to be extremely helpful to your readers, if you want to take advantage of sponsored content opportunities galore… get into video. But.. how?? It can seem so daunting to get started with. There’s all the equipment you (think you) need, the amount of time it takes, the pressure to make perfect videos… So many things! Fortunately, our guests today have a lot of experience creating recipe videos, and they’re here to make it a bit easier for you. Please welcome: Alana Woolley & Lindsay Ostrom from Pinch of Yum! In this episode, Alana & Lindsay share: How much engagement their videos get as compared to photos What Alana’s goals are for each video What the video creation process involves What gear they use to create the videos If solo bloggers (those without a team) can do video well The most important thing you need when making video Why they keep their videos short What settings you need to change when uploading to Instagram Where they put links for the videos on Facebook Resources: Promaster Tripod Manfrotto arm smallHD 701 Lite Monitor (here’s a cheaper alternative) Tortus Copenhagen Canon 7D Mark II, 28mm lens Final Cut Pro Adobe Premiere Pro hello@pinchofyum.com See a photo of the POY video setup at foodbloggerpro.com/66 If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Be sure to review us on iTunes!