How YouTube prioritizes videos, why YouTube is different from other social platforms, and the characteristics of successful YouTube accounts with Tim Schmoyer. ----- Welcome to episode 206 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tim Schmoyer about creating, delivering, and capturing value on YouTube. YouTube for Food Influencers  While we know that “hands and pans” videos perform well on social media platforms like Instagram and Facebook, are they really the best types of videos to share on YouTube? Tim Schmoyer is here today to talk about the nuances that go into creating a powerful presence on YouTube. If you’re already making food and recipe videos, you’ll love learning about how you can create, deliver, and capture value on YouTube in this interview. If you’re not already creating content on YouTube, this episode should shed some light on the many positive outcomes of sharing videos on this platform. In this episode, Tim shares: Why YouTube is important for creators When he realized he could make a career out of YouTube Why you need to fail How he monetizes his channel If it’s too late to start on YouTube The characteristics of successful accounts How YouTube prioritizes videos Why YouTube is different from other social media platforms How to deal with haters His advice for creators who want to rely on YouTube for income What UTM parameters are and why they’re helpful Resources: 050: The Secret to Engaging Video with Tim Schmoyer Six Sisters Stuff Thou Shall Prosper: Ten Commandments for Making Money YouTube for Food Influencers course Video Creators Podcast If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Thanks to our Reviewer of the Week, smallfarmbiglife! If you’d like to be featured, leave a review for us on iTunes and include your name and blog name in the review. We’d like to thank our sponsors, WP Tasty! Check out wptasty.com to learn more about their handcrafted WordPress plugins specifically made for food bloggers.