30 min listen
The Changing Trends in Health and Wellness Travel
The Changing Trends in Health and Wellness Travel
ratings:
Length:
22 minutes
Released:
Feb 4, 2016
Format:
Podcast episode
Description
When many people think health and wellness, they think spas, meditation, and yoga, but over the last two decades it has evolved into so much more. Now the field encompasses women-only surf retreats, health-conscious hospitality brands, a new focus on men and families, high-energy escapes, healthy cruising, on-demand massages, amid more -- all fueling a multi-billion dollar opportunity.
To better understand what's happening across the sector, we talk with Jason Moskal, VP of lifestyle brands for IHG (in charge of its EVEN hotels) and Susie Ellis, CEO at Global Wellness Institute and President of Spafinder Wellness.
To better understand what's happening across the sector, we talk with Jason Moskal, VP of lifestyle brands for IHG (in charge of its EVEN hotels) and Susie Ellis, CEO at Global Wellness Institute and President of Spafinder Wellness.
Released:
Feb 4, 2016
Format:
Podcast episode
Titles in the series (100)
Do Tourism Slogans Matter In Modern Marketing?: Like any other brand that tries to sell its benefits with a catchy phrase, destinations have to grab consumers’ attention and get an idea stuck in their brain. This week we discuss the relevance of tourism slogans in modern marketing, with two guests who... by The Skift Travel Podcast