Summary of Larry Keeley's Ten Types of Innovation

By IRB Media

Please note: This is a companion version & not the original book.

Book Preview:

#1 We are not claiming that the Ten Types of Innovation will transform your company overnight and make you a perpetual motion machine. However, we are convinced that by thinking about innovation in a more systematic way, you improve your chances of building breakthroughs.

#2 Don’t innovate for the sake of innovation. Innovation is the only way to keep up with the fast pace of change in today’s marketplace.

#3 Innovation is a team sport. Not the domain of the rare genius or chosen few. Anyone can learn to innovate, and anyone can become better at innovating.

#4 Innovation is a team sport. Anyone can learn to innovate, and anyone can become better at innovating.

• Language: English
• Publisher: IRB Media
• Release date: Oct 7, 2022
• ISBN: 9798350039191

IRB Media

With IRB books, you can get the key takeaways and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience.

Book preview

Insights on Larry Keeley's Ten Types of Innovation

Contents

Insights from Chapter 1

Insights from Chapter 2

Insights from Chapter 3

Insights from Chapter 4

Insights from Chapter 5

Insights from Chapter 6

Insights from Chapter 1

#1

The world needs more innovation now than ever before. In the midst of commercial globalization, shifting cultural and social norms, and increasing scarcity of natural resources, our continued success as a species may depend on it.

#2

The relentless imperative for more effective innovation is what drives us to study what works and look for patterns in innovation successes and precursors. We want to codify and clarify what, in our experience, makes innovation work instead of fail.

#3

The most innovative companies rely on systems of individuals and teams working across functions in their organizations. Innovation isn’t the work of only scientists, engineers, or marketers; it’s the work of an entire business and its leadership.

#4

The distinction between discovery and invention is important when it comes to innovation. A discovery is true, whether you know it or not. An invention does not exist until a person or a team conceives and builds it.

#5

The Ten Types of Innovation are used by any successful company, and the framework forms the heart of this book. It provides a way to understand the complexities of modern business, presented in a simple and straightforward manner.

#6

The trappings of innovation seem to attract more attention than their results. Welch made this comment mere months after GE topped BusinessWeek’s list of Top 100 Companies in Market Value for the second year in a row.

Insights from Chapter 2

#1

The Ten Types framework is a simple and intuitive tool you can use to diagnose and enrich an innovation you’re working on, or to analyze existing competition. It makes it easy to spot errors of omission.

#2

Innovative profit models are those that find a fresh way to convert a firm's offerings and other sources of value into cash. They reflect a deep understanding of what customers and