On this week's episode of Inside Outside Innovation, we sit down with Barry O'Reilly, author of Unlearn and Lean Enterprise and co-founder of the new Venture Studio, Nobody Studios. Barry and I talk about the ins and outs of a new model of creating and investing in startups called Venture Studios, and we discuss the power of collaborative innovation. Let's get started.Inside Outside Innovation is a podcast to help new innovators navigate what's next. Each week we'll give you a front row seat into what it takes to learn, grow, and thrive, in today's world of accelerating change and uncertainty. Join us, as we explore, engage, and experiment with the best and the brightest, innovators, entrepreneurs, and pioneering businesses. It's time to get started.Interview Transcript with Barry O'Reilly, Author of Unlearn and Lean Enterprise & Co-founder of the Venture Studio, Nobody Studios Brian Ardinger: Welcome to another episode of Inside Outside Innovation. I'm your host Brian Ardinger, and as always, we have another amazing guest. You may have heard of Barry O'Reilly. He has been part of the Inside Outside Innovation community for a while. He's the author of Unlearn and Lean Enterprise. And co-founder of Nobody Studios, which we're going to have him talk a little bit more about that. Welcome, Barry. Barry O'Reilly: Thanks very much for having me. Yeah, it's great to be here. Brian Ardinger: It's great to have you back. You've followed Inside Outside the community. You've been a huge proponent of what we've done, and quite frankly, a huge mentor to me to understand this whole world of innovation and how do we get through it.I'm excited to talk about your new venture, which is Nobody's Studios. You've spent a lot of time as an author, as a consultant, working with big companies. Helping really develop the whole lean startup movement. And now you've decided to jump into the investment space and create a a studio where you're gonna hopefully incubate some amazing new startups in the world.Barry O'Reilly: Yeah. Well, first of all, one thing I want to congratulate you on is your new book. Literally it sits outside in my reading area. There are people that walk past it and see it all the time and pick it up. So, I just want to congratulate you on getting that done, and I really enjoyed reading through it. So, congratulations to yourself on that and highly recommend folks check it out.So in terms of Startup Studio, the real inspiration for me was, as you said, I've had the chance to work with some phenomenal people over the last number of years. Helping them either identify products that they wanted to build in enterprises or work with scaling startups that were sort of building their business and taking them as far as they could.And I was enjoying a lot of the sort of advisory side, but I've been sort of doing a lot of that now for, you know, close to a decade. And I was just getting itchy fingers, if you will. You know, I was like helping all these people, like I do a little bit of an angel investing. I, you know, would take sweat equity or be an advisor for these startups.Help enterprises build products, but I miss a daily grind of sort of being like right in there, building day in, day out. So, I knew I was just sort of looking for the right opportunity for me to bring a lot of my skills to bear and rather than put time in for money, put energy in for equity in these businesses and build something that would fire outlast me if you will.You know, started to share that with a few people and one of my good friends, Lee Dee, who was actually under advisory board of AgileCraft with me, which we sold to Atlassian and has now become JiraAlign. He introduced me to a guy called Mark McNally. And Mark was based down in Orange County. He was sort of interested or starting this idea of a company called Nobody Studios.And instantly I was just attracted to the name. Anything that's sort of contrarian and odd. I was like, why did you call this thing No