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501: Neil Patel Thinks Free Products Are the Best Marketing Tactic

501: Neil Patel Thinks Free Products Are the Best Marketing Tactic

FromThe Foundr Podcast with Nathan Chan


501: Neil Patel Thinks Free Products Are the Best Marketing Tactic

FromThe Foundr Podcast with Nathan Chan

ratings:
Length:
37 minutes
Released:
Mar 2, 2024
Format:
Podcast episode

Description

Marketing is expensive. But you can get your brand in front of people much cheaper–by giving something away for free. In Neil Patel’s return to the podcast, he’ll share lessons from years of marketing consulting and explain why free products are cheaper for your business in the long run. If you haven’t seen Patel on social media, he’s the co-founder of Crazy Egg and Hello Bar and helps companies like NBC, GM, HP, and Viacom grow their revenue.

In this episode, you’ll learn:

How to generate leads using referrals 

Why Neil believes “growth at all costs” is wrong

How to prioritize profitability in your business 

That giving away a free product works 

How to make marketing financially viable

Patel’s AI tools for data and content production 

Why AI isn’t a magic solution to business problems

What’s difficult about implementing AI

And much more marketing and AI advice… 


*This interview was part of the Foundr Ecomm-AI Summit that took place October 23 - 25, 2023. 

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Magazine
Released:
Mar 2, 2024
Format:
Podcast episode

Titles in the series (100)

We interview hard to reach entrepreneurs. (Mark Cuban, Seth Godin, Tim Ferriss, Tony Robbins, Barbara Corcoran, Daymond John & many more). Unlike most podcast interview series Nathan Chan literally started from knowing nothing. He was just an average guy working in a 9-5 job he utterly hated. He knew nothing about entrepreneurship, nothing about startups, nothing about marketing, and nothing about online or how to build a business. So from launching Foundr Magazine he's gone out and spoken to some of the most successful entrepreneurs and founders in the world in the world to find out exactly what it takes to become a successful entrepreneur, so YOU can learn from them. Why this podcast? Because we're asking the same questions you want to know as an entrepreneur on their journey to building an extremely successful business. We're on the front-lines facing the daily battles you are. How do I get more customers? How do I scale my business? I want to start a business, but just don't know where to start? How did this person get millions of customers and make millions of dollars and have a such a massive impact on the world? Some of these entrepreneurs are very well known, and some not known at all and that’s the cool part! Here we will share with you our best interviews from Foundr magazine showcasing this persons processes, failures, critical lessons learnt and actionable strategies showing YOU how to build a successful business. This is NOT your AVERAGE everyday entrepreneurship podcast.