Changeship - Workbook: Building and scaling next generation businesses in the digital polypol: Purpose driven - Customer dedicated - Sustainability enabled

By Burkard Schemmel

This book is a hands-on guide that further illustrates the Changeship model and provides leaders with implementation advice. Based on the 10 phases this workbook graphically illustrates the 7 dimensions and link them to a holistic model. Leaders should define the 10 phases of their business model first. This can be related to the whole company or a specific team or even product. The next step is to define the dimensions:
1. Exponential growth potential.
2. Everything-as-a-service: Setup the business to meet the service standards and identify impacted business functions.
3. Mega trends: Assess how the business links to one or two of the mega trends.
4. Review business ethics considerations along 5 key questions.
5. Synthesize the firm's purpose.
Lastly, define success measurements: progress, Iteration, and outcomes and bring the process into a regular cycle of optimization. The last chapter contains a sample plan to manage the first 90 days of the transition. Refer to the main book for additional guidance.

• Language: English
• Publisher: Books on Demand
• Release date: Feb 8, 2022
• ISBN: 9783755772118

Burkard Schemmel

Burkard Schemmel is a Senior Leader for business origination and digital business strategy, implementation, and operations. Burkard has been working for 20 years in High Tech Industry - from strategy to daily operations. Being an entrepreneur at heart, he founded 4 companies serving as CxO, helped mid-size organizations to develop new services, consulted large enterprises in strategy, technology, and operations, and ran large technology teams and B2B commerce operations. His focus is on accelerating growth by building global services, ecosystem plays, and "as-a-service" business models.

Book preview

1. INTRODUCTION

The world is changing at a speed and impact like never in modern times. For the first time in history, business will become truly global – as digital operations turn out to be the universal norm for all enterprises in all countries. From west to east, from capitalistic to communistic countries, and from open to closed societies.

In the global business dynamics, change is the new normal: Customers enjoy endless possibilities of buying products, consuming services, and organizing their lives. Low entry barriers allow for every company to become a global leader in 3-5 years – with offerings that might even not exist today. This digital polypol speeds up everything – from ideation to research and development, engineering, sales and after service. Those companies will be most successful who manage to gain mass adoption in the shortest time – not with the best product but with a solution to a customer problem.

Leading companies have sped up product life cycles, strictly focused their operations on the customer, and invented new business models faster than ever before. Leaders need a compass to navigate in this digital polypol – from understanding the context and macro drivers, to examples of successful corporations, to a proven model that helps organizations to guide through the change. In this book I am going to surprise you, stripping away all the complexity and