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Summary, Analysis & Review of Brian Tracy’s The Art of Closing the Sale
Summary, Analysis & Review of Brian Tracy’s The Art of Closing the Sale
Summary, Analysis & Review of Brian Tracy’s The Art of Closing the Sale
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Summary, Analysis & Review of Brian Tracy’s The Art of Closing the Sale

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Summary, Analysis & Review of Brian Tracy’s The Art of Closing the Sale by Instaread

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The Art of Closing the Sale delivers advice and guidelines that author Brian Tracy has accumulated throughout his sales career. Tracy became a more productive salesman when he developed the technique of forcing prospects to choose on the spot whether to buy the product.

Internal motivation and positivity are important characteristics that a salesperson must have. Even a small amount of extra effort can lead to a significant increase in revenue. All salespeople should engage in constant education and self-improvement. They should use their free time to learn more about sales.

A good close to a deal is swift. As soon as the customer is interested in the product, understands its features, and is excited to start using it, the salesperson can close the deal. This works best if the salesperson and prospective client understand each other and like each other, which builds trust. If the prospect asks about the…

PLEASE NOTE: This is a Summary, Analysis & Review of the book and NOT the original book.

Inside this Summary, Analysis & Review of Brian Tracy’s The Art of Closing the Sale by Instaread:

• Overview of the Book

• Important People

• Key Takeaways

• Analysis of Key Takeaways

About the Author

With Instaread, you can get the key takeaways and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience.

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LanguageEnglish
PublisherIRB Media
Release dateDec 21, 2016
ISBN9781683786429
Summary, Analysis & Review of Brian Tracy’s The Art of Closing the Sale
Author

. IRB Media

With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience.

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    Book preview

    Summary, Analysis & Review of Brian Tracy’s The Art of Closing the Sale - . IRB Media

    Overview

    The Art of Closing the Sale delivers advice and guidelines that author Brian Tracy has accumulated throughout his sales career. Tracy became a more productive salesman when he developed the technique of forcing prospects to choose on the spot whether to buy the product.

    Internal motivation and positivity are important characteristics that a salesperson must have. Even a small amount of extra effort can lead to a significant increase in revenue. All salespeople should engage in constant education and self-improvement. They should use their free time to learn more about sales.

    A good close to a deal is swift. As soon as the customer is interested in the product, understands its features, and is excited to start using it, the salesperson can close the deal. This works best if the salesperson and prospective client understand each other and like each other, which builds trust. If the prospect asks about the price, terms of sale, or delivery specifications for the product, the best way to close is to reply with another question pertaining to one of the other aspects of the deal. For example, if the prospect asks about the price of a TV, the salesperson should ask how soon the prospect needs it. If the prospect answers

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