The fundamentals of planning: Understanding merchandise planning for retail success

By Olejuru Lanfear

Merchandise planning is a little known area within retail that quietly plays a key role in the success of a retail organisation.

There are few organisations that truly see the benefit it brings into an organisation and due to the perceived amount of investment needed to set up a merchandise planning department, it is a function more common

• Language: English
• Publisher: SloppySuccess Press
• Release date: Feb 12, 2020
• ISBN: 9780648725619

Olejuru Lanfear

There is no reason to stop learning and the best way to learn is to share the knowledge you have. Through sharing my knowledge I hope to add to mine. Having been fortunate to have worked in buying departments as a merchandise planner on three different continents, I have been able to gather a wide range of experience and have accumulated a welth of knowledge, as a Merchandise Planner, which I am now imparting on others.

Book preview

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