The Small Biz Book

By Linda Gray

The Small Biz Book takes you step by step through creating your very own Book of Your Business.

 

If you have a small business, are a solopreneur or thinking about becoming self-employed, marketing and promotion costs can be high and a little hit and miss sometimes, especially if your chosen social media platform changes its algorithms overnight.

 

But if you have your own 'calling card' in the form of a downloadable book, you can cut your advertising costs, increase your subscriber base, keep your customers interested and attract new customers.

 

If you are a creative type, make things to sell or sell your services and if you tend to shy away from tech stuff, you may be thinking 'Really? Write a book? Haven't I got enough to do?'

 

Well, in as little as half an hour a day you could have your book written and published very quickly. 

 

How long do you spend on social media? Is it really helping your business? Not that you should stop doing the social media thing but adding another marketing and promotional tool to your business will help give you an edge on the competition.

 

This book is designed for you. 

• Language: English
• Publisher: Linda Gray
• Release date: Mar 6, 2021
• ISBN: 9781393878346

Linda Gray

Linda Gray lived off the land as a stay-at-home mum on a tiny budget for many years and, among other things, learned how to connect with nature and the simpler things in life. Her experiences led her to pursue her childhood dream of writing and she has been sharing her ideas via books and blogs for more than a decade.

Book preview

THE SMALL BIZ BOOK

The book to help your business thrive

Contents

Introduction – The Benefits

Chapter One – What you need to start

Chapter Two – Finding your voice and what to say

Chapter Three – Putting it all together

Chapter Four – About Affiliates

End Note - Print Version

Please Read First – Introduction to Sample Books

Sample Book One – My Candle Co.

Sample Book Two – The Shrubbery

Introduction

Hi, my name’s Linda and I’ve been writing books, guides and how-to patterns since 2006 and have even had a couple of print book commissions from real life book publishers in that time!

The book you are, I hope, about to enjoy will help you create a tool for your business that can become a great asset, helping you grow your customer base and keep connected with your existing customers.

Writing a book may seem a little extreme and possibly even irrelevant to you.

*Maybe you believe it would take an age,

*Maybe you don’t want to spend time writing when you could be creating a beautiful new product

*Maybe the idea of a book has never occurred to you. 

*Or maybe, you’ve thought about it, but didn’t know where to start and abandoned the idea.

This book has you covered!

The idea of books and magazines as business ‘cards’ isn’t a new one. We’ve had in-flight magazines, supermarket magazines and tons of brochures and seed catalogues for many years and although they aren’t talked about much, they’re definitely part of the business world furniture and shouldn’t be ignored as they are incredible promotional tools for any business.

You can use your book as a bonus gift for your paying customers or maybe a lead magnet to encourage email subscribers.

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Benefits

The benefits to having a book for you and your customers are huge...

For you:

*Having an extra marketing tool at your disposal is always a plus

*You have complete control, unlike social media platforms and ads that may or may not target your customers

*Do it once and forget about it

*Over-delivering attracts new and existing customers

*You strengthen your credibility and could become the go-to business in your niche

For your customer:

*Your customers get a look behind the scenes of your business