How to Write a Brilliant Business Book: 4 Simple Steps to Help You Start & Finish Writing Your Business Book - Minus the Overwhelm
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About this ebook
Are you a business owner/entrepreneur looking to write a business book?
Unsure what to include in your business book?
Wondering how to write a business book outline?
Doubting whether it's even worth writing?
Where to start?
How many words to write?
Whether you can make your book stand out from the competition?
Then you're in luck!
Writing a business book has the potential to take your brand to the next level, boost your income and skyrocket your influence. Becoming an author shows potential buyers you're an expert, a go-to guru in your specialist field, someone who takes their business seriously, and who is undoubtedly worth investing in.
Like anything new, writing a book can appear too difficult a task. The big picture can be daunting. And too far out of your reach. You may think you don't have enough time, or ideas, or motivation to keep churning out chapters day after day.
But I'm here to show you otherwise. And that writing a business book can actually be FUN!
How to Write a Brilliant Business Book isn't about writing a complicated non-fiction book. It's about …
- Teaching you a book blueprint that works, is easy to follow and can be used time and time again to create more books for your business.
- Showing you how to plan and research your book so it's a professional, viable read that your customers (past, present and future) can't resist buying.
- Guiding you through the entire book creation process (without the overwhelm) so you can start and finish writing your brilliant business book in as little as 30 days.
- Motivating you through the finer details, helping you overcome writer's block, and any limiting self-beliefs so you can reach THE END.
This practical formula for writing a book is broken down into 4 simple steps that can be implemented in small bursts (if you're time poor).
The exercises can be worked on in bite-sized chunks (so you're never overwhelmed by the bigger picture).
And all those ideas you have whizzing around in your head can be transformed into a professional, viable book that wows your crowd, helps you reach a new market, and shows the world you're not just a smart entrepreneur.
All you need to get started is literally a pen and paper – yes, really! Oh, and it goes without saying you'll need commitment, drive, determination and a dollop of passion, too.
And before you know it, you'll be sharing news of your launch with all your social media followers, your email subscribers, and your website visitors!
Let's get that book idea out of your head and onto the worldwide bookshelves asap.
ABOUT THE AUTHOR
Michelle Emerson has worked in publishing since the 1990s and since 2013, she's been running her own writing and self-publishing business. She loves helping aspiring authors to get published and has published hundreds of books on behalf of her clients and many of her own. Quite frankly, there's nothing like seeing your book for sale on the global bookstores! That feeling should be bottled!
Michelle Emerson
Bookworm > Writer > Publishing Addict. Michelle lives in County Durham, England. She loves words, books, publishing and helping aspiring authors to get those just-published goosebumps too. When she's not writing, proofreading, publishing or researching her next book project, she's usually ferrying around her two teenage children or out with her running buddy trying to beat their 5k PR.
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How to Write a Brilliant Business Book - Michelle Emerson
Dedication
To all those smart, sassy, go-getting entrepreneurs out there who never give up on their book-writing dreams.
You’ve got this!
Contents Page
Why Read This Book?
Introduction
Step 1: Time for the Prep Work
Step 2: Creative Juices (Part 2) & Plenty of Planning!
Step 3: Get Writing!
Step 4: Sparkle & Shine!
The Final Word
Connect with the Author
About the Author
The Blog Archives
More Books by Michelle
Why Read This Book?
Because trying to write your business book without guidance never works (how many times have you started and stopped now?).
Because it leads you gently through each step of the creation process (without you having to spend hours and hours on researching).
Because it teaches you how to set targets, create realistic deadlines, and carve writing time into your daily life (without giving up your day job).
Because it stops you wallowing in Stucksville and stagnating in overwhelm, (and ensures you reach the chequered flag).
Because it shows you that writing your book doesn’t have to be a gigantic task on your to-do list (and that it can be simple when you have a blueprint to follow).
Because it shares marketing hints and tips about self-publishing, too, and if that’s your intended route, you’ll be armed with heaps more understanding and confidence.
And because once you knuckle down and write your book, you’ll bag heaps of business-boosting benefits just like these...
You and your business will get noticed more
With a credible, high quality business book to your name, you won’t just stand out from the competition, you’ll shine. You see, your book is a great culmination of all your hard-earned knowledge. How long have you been studying, training and developing your skills? Without a doubt your business book will demonstrate you’re a true expert in every sense of the word.
You’ll grow your fan base
And if you’re serious about growing your biz, your book will most definitely help. It will give you more potential to increase your social media followers and your subscriber list, and people who may not have ordinarily found you will think you’re an overnight sensation.
You’ll feel fabulous
Honestly, you will. There’s nothing quite like that feeling of becoming an author – ask anyone who has published their book. It’s fantastic.
You’ll find new opportunities
I know so many business owners who have been offered new opportunities because of their books. New doors open that were once tightly shut. Your book gives you kudos and can lead to speaking gigs, both national and international. How exciting would that be?
Why else should you read this book?
Because I’ve written it especially for you.
I want you to see it doesn’t have to feel like climbing a mountain or take forever to get started. It’s more about baby steps, bite-sized chunks and realistic healthy writing habits to keep you on track.
I want to help you get it written, so you can start working on the sequel ... so you can begin working on your ‘How-to’ series ... so you can be seen as the go-to expert in your field, and get recognised as a successful and established author ... so you can wave your book around at networking sessions instead of your ‘oh-that’s-so-last-year-dahling’ business card.
I don’t overcomplicate any stage of this book-creation process.
I don’t use jargon just for the sake of it (I want to empower you not put you off).
I want to help you write your business book as quickly and painlessly as possible, so YOU can reap the author rewards.
I want to help you share your message with the world because I think it deserves to be heard.
So let’s start your exciting author adventure, shall we?
Best wishes,
Michelle
Introduction
Congratulations!
Well done! You’ve taken an important leap forward today. And that book-writing dream of yours is inching nearer and nearer now that you’ve invested in this book. So please keep it close, stay motivated and create your good writing habits.
In this pre-amble, I want to show you how to use this book to glean the most benefits (instead of just wading in to the ‘get writing’ part). I’ll also explain the ins and outs of this exciting process and elaborate on why writing your biz book can bring you so many exciting rewards.
And if you’re prone to mindset wobbles, I’m going to talk about those too. They can be pesky blighters and stand in the way of your author adventure but don’t worry. Mindset wobbles are completely normal, I promise. They’re just your brain’s way of keeping you safe (instead of being all wild and trying something new!).
So, shall we get started? Okay.
Firstly, let me explain how to use this book.
This book is designed to help you get that first 30,000-word draft written in the easiest way possible, and while there’s a lot to take in initially, the process is simple.
You would be wise to read the entire book first, and then revisit the chapters one by one, so you know what to expect from each step.
I’d also suggest you familiarise yourself with the topics in The Blog Archives. This way, if you’re succumbing to writer’s block, procrastinating about time, or caving into those Negative Nora voices in your head, you’ll be armed with the tools to overcome them.
Many of the questions, prompts and practical exercises throughout this book have been repeated or reframed. This is intentional because I want to encourage you to dig deep when considering your answers. The deeper you can reflect on your answers, the more depth you will bring to your book.
Right, then. Just before we get cracking, let me give you three reminders.
Your book won’t write itself. No matter how easy I make the creation process for you, it won’t write itself. By all means procrastinate, find excuses to avoid it if you must, but once you’ve got over your tantrum/wobble/fears, take a step back and consider whether it’s a good use of your energy.Is this helping you move forward? Or are you just going to stay in the trap of talking about writing your book and doing nothing about it?
Write first, edit second. Once you get into your daily/weekly writing sessions please don’t do any editing. At this point it’s all about getting that first draft ready.So, WRITE FIRST, EDIT SECOND or you’ll never reach that final chapter.
Remember why you’re doing this. If your creative juice tank runs dry or you’re stagnating or you can’t stop faffing, remind yourself why writing your book is such a great idea.Here’s a story to help...
Picture the scene...
You’re reached a point in your business where you can’t progress any further, so you’re looking for a