Let's Do It The Millenial Way: How to Generate Leads
By Joanna Goh
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About this ebook
Table of Contents
Introduction
Chapter 1 – Blogging to Generate More Leads
Chapter 2 – Using Social Media to Build Relationships
Chapter 3 – Link to Potential Customers with Proper SEO
Chapter 4 – Utilize Webinars to Demonstrate Your Business Expertise
Chapter 5 – Generate More Leads with Email Marketing
Conclusion
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Book preview
Let's Do It The Millenial Way - Joanna Goh
Table of Contents Page
Introduction 5
Chapter 1
Blogging to Generate More Leads 8
Rank Higher with Fresh Content 9
Have Greater Control Over Your Content 9
Gain Better Internal Linking Within Your Website 10
An Easier Way to Attract Inbound Links 10
Add More Variety to Your Website 11
Publish Content That Would Otherwise Hurt Your Ranking 12
Focus on SEO 12
Identify Authoritative Links 13
Identify High-Positioned Keywords 13
Apply the Information 14
Chapter 2
Using Social Media to Build Relationships 16
Make Friends While Selling Your Social Media 17
Organically Increase Your Followers and Fans 17
Encourage External Websites to Link to Your Content 18
Optimize Your Social Media Posts 19
Encourage More People to Share Your Posts 20
Chapter 3
Link to Potential Customers with Proper SEO 22
SEO Works Even Better for Businesses without Websites 23
The Value of SEO is Both Measurable and Calculable 24
Realize a Better Return on Investment 25
Increased Visibility 25
Receive Better Coverage 26
Build Credibility 27
An Inexpensive Marketing Strategy 27
Chapter 4
Utilize Webinars to Demonstrate Your Business Expertise 29
Personally Introduce Yourself and Your Business 30
Demonstrate Your Credibility and Authority 30
Push Your Products and Services in a Less Pushy Way 31
Generate Leads and Expand Your Sales Funnel 31
Expand Your Business Network and Your Mailing Lists 32
Lower Your Expenses While Providing a Convenient Way to Meet 32
Improve Your Bottom Line 33
Chapter 5
Generate More Leads with Email Marketing 35
Require Less Time and Effort 36
Real-Time Communication 36
Personalize Your Message 37
Segment Your User Information 38
Send More Frequent Communications 38
Reduce Overhead 39
Simplified Tracking 39
Better Brand Recognition 40
Build Stronger Customer Relationships 41
Increase Traffic to Your Website 41
Conclusion 43
It doesn't matter what kind of business you are in; you know that if
you aren't able to generate new leads and turn them into