Breeder Reaction

By Winston Marks

The remarkable thing about Atummyc Afterbath Dusting Powder was that it gave you that lovely, radiant, atomic look—just the way the advertisements said it would. In fact, it also gave you a little something more!

• Language: English
• Publisher: Start Publishing LLC
• Release date: Nov 23, 2016
• ISBN: 9781682995549

Book preview

Breeder Reaction

by Winston Marks

Start Publishing LLC

Copyright © 2015 by Start Publishing LLC

All rights reserved, including the right to reproduce this book or portions thereof in any form whatsoever.

First Start Publishing eBook edition July 2015

Start Publishing is a registered trademark of Start Publishing LLC

Manufactured in the United States of America

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ISBN 13: 978-1-68299-554-9

Breeder Reaction

by Winston Marks

The remarkable thing about Atummyc Afterbath Dusting Powder was that it gave you that lovely, radiant, atomic look—just the way the advertisements said it would. In fact, it also gave you a little something more!

The advertising game is not as cut and dried as many people think. Sometimes you spend a million dollars and get no results, and then some little low-budget campaign will catch the public’s fancy and walk away with merchandising honors of the year.

Let me sound a warning, however. When this happens, watch out! There’s always a reason for it, and it isn’t always just a matter of bright slogans and semantic genius. Sometimes the product itself does the trick. And when this happens people in the industry