Practical Business Strategies for Thriving in a Recession
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About this ebook
In this book, Five Entrepreneurs share breakthrough insights on how to build highly profitable businesses even in trying times.
They provide ideas, tools and strategies to win big and rise even highly in the midst of the economic storm wherever you find yourself.
Implementing the concepts and principles explained in this book will ensure you have peace of mind no matter what comes.
Grab your copy now. Arise.
Arise Arizechi
Arise Arizechi is a consummate finance professional, a chartered accountant with over 10 years’ experience in multinational companies, understanding how their businesses are structured and what makes them highly profitable. He is an Entrepreneur with expertise in Publishing. He founded KA Publishing Press Limited, owners of KonnectAfrica.Net, Africa’s Number 1 Inspirational platform that profiles, interviews and features African Super Achievers, with a view to inspiring Entrepreneurship, Career Development and Youth Employment in Africa. He also runs Breakthrough Academy, an Online Institute that supports and empowers Entrepreneurs to build highly profitable businesses. With a clear focus on the rapid development of the African Continent, he is passionate about inspiring Africans everywhere to arise, pursue their dreams and maximise their potentials. He is an enthusiastic crusader of what's possible in Africa and is driven to make the continent a better place. He can be reached at arise@konnectafrica.net
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Book preview
Practical Business Strategies for Thriving in a Recession - Arise Arizechi
Quotes
––––––––
Ruthlessness, Tenacity and a Massive Push - YES!
That is what is needed to move up,
Breakthrough and arise!
Kemi Oyesola
CEO& Founder of How2Think
Acknowledgements
The process of publishing this book will not be complete if I fail to appreciate some key people who helped in no small measure to prepare this book.
My acknowledgements go:
To my family who allowed me pursue my publishing dreams and do what I love. I love you all.
To every member of the Breakthrough Academy – amazing people from all walks of life. I say a big thank you for believing in what we do.
To all the entrepreneurs who shared with the members of the Breakthrough Academy, the practical strategies contained in this book during the first edition of the #BreakthroughConference.
To Damilola Awosusi, for her dedication and commitment to excellence while arranging this work, dutifully dotting all the I’s and crossing all the T’s. God bless you hugely.
I am truly grateful and I cherish you all.
Introduction
A time of Recession is not very pleasant.
When the economic indices start shaking, when the businesses start closing down, when multinational companies start leaving the country, when inflation sets in and the government of the day seems to be helpless in the face of it all, then you know there is trouble.
However, in the midst of these entire hullabaloos, there are workable strategies, insightful game-plans that forward-thinking businesses can ruthlessly execute with the sole objective of weathering the recession storm and thriving against all odds.
That is the focus of this book. Five Entrepreneurs and more came together to share their strategies and perspectives for thriving in a recession.
Irrespective of the economic climate of your country, you will find the strategies discussed here valid for your business. You can also use them to stress-test your business and make it recession-proof.
These are the reasons why I invite you to read this book. Don’t just read. Quickly implement. That is the secret of thriving and highly profitable business.
To your awesome success,
Arise Arizechi
Publisher
Session One
John Obidi – Online Business Coach
C:\Users\SparklesDam\Documents\Konnect Africa\WgslUwrM.jpg The first thing to bear in mind is to think in terms of the global economy.
That way, you will not be affected by the economy of the country where you reside. The only way to succeed in economic turbulence and times is when you understand how to profit from the global economy.
What does the global economy entail?
The global economy entails buying and selling, exchange of value occurring online which is not restricted to geographical boundaries.
Goods, products, services and knowledge are being transferred at the speed of light across the internet. People in different time zones and different parts of the world are exchanging values, exchanging money and these things are happening every day.
How can you tap into this and profit from it?
Those people that know how to profit from the global economy are not subject to recessions. They do not suffer the economic consequences of the country they live in.
For example, if you know how to provide goods and services to someone in the United States, you begin to earn